Privacy Policy
Last updated: 2.8.26
At Make New Traditions (formerly The Un-Wedding), your privacy matters. This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website, use our services, attend events, or make a purchase through our shop.
By using this website, you agree to the terms of this policy.
Who We Are
We are Make New Traditions (MNT) — a wedding planning platform that celebrates creativity, inclusivity, and individuality. Our services include an online directory of independent wedding suppliers, an e-commerce shop, live events, and a print magazine.
Our website address is: https://make-new-traditions.com
What Information We Collect
We may collect and store the following types of personal data:
Contact information: Name, email address, phone number (when you submit forms or contact us).
Order information: Shipping address, billing address, and order details (when you make a purchase).
Supplier info: Business name, social media handles, location, and description (if you apply to list in our directory).
Event data: Ticket buyer info when purchasing via our events page, including name and email address shared with our RSVP partner, Gather, so they can manage your RSVP and event-day communications for Make New Traditions: Live.
Newsletter data: If you sign up to receive emails, we store your name and email address via our email platform.
Technical data: IP address, browser type, and pages visited (for analytics via cookies).
Cookies
Like most websites, we use cookies to:
Understand how you use our website
Improve your experience
Show relevant content and products
You can disable cookies in your browser settings at any time.
How We Use Your Data
We use your personal data to:
Process and fulfil shop orders
Respond to your messages and enquiries
Manage event ticket sales and communication, including RSVPs via our event partner, Gather
Send email newsletters
Improve our website and services
Share relevant updates and offers from Make New Traditions
Our Legal Basis for Processing
Where UK GDPR applies, we rely on the following legal bases:
Performance of a contract — for order fulfilment, ticket sales, and event-related communication e.g passing your name and email to Gather so we can deliver the event and RSVP experience you've paid for.
Consent — for newsletter sign-ups and marketing communications, which you can withdraw at any time.
Legitimate interests — for website analytics and improving our services, balanced against your rights and freedoms.
Third-Party Services
We work with trusted partners to help us operate our business. Some act as data processors on our behalf (they only use your data to deliver a service to us, under contract, and don't use it for their own purposes):
Gather — our RSVP partner for Make New Traditions: Live. We share ticket buyers' names and email addresses with Gather so they can manage the RSVP process and send event-day communications on our behalf.
Payment processors (like Stripe or PayPal)
Email and CRM platforms (like Kartra)
Web analytics tools (like Google Analytics)
We have data processing agreements in place with our processors, requiring them to protect your data and only use it for the purposes we've instructed.
We do not sell or rent your personal data to third parties.
If we begin working with a new partner in a way that requires your consent (for example, a partner who would use your data for their own marketing), we will ask for that consent before sharing your data with them.
How We Keep Your Data Safe
We store your data securely and take appropriate steps to protect it from unauthorised access, loss, or misuse.
However, please remember that no online system is 100% secure.
Your Rights
You have the right to:
Access your personal data
Update or correct it
Request deletion (the "right to be forgotten")
Withdraw consent at any time (where consent is our legal basis)
Object to processing based on legitimate interests
Lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data has been mishandled
Links To Other Sites
This website contains affiliate links to products and services. We may earn a commission from purchases made through these links, sometimes with exclusive discounts for our readers. We only recommend products that reflect our values and that we genuinely believe you'll love. Your support helps keep this site running.
We are not responsible for the content, privacy policies, or practices of third-party websites linked here. We encourage you to review the terms and privacy policies of any external sites you visit.
Children's Privacy
Our website and services are not intended for children under the age of 16. We do not knowingly collect personal data from children.
Updates to This Policy
We may update this policy from time to time. Any changes will be posted on this page, with the updated date at the top.